Q2) How effective is the combination of your main product and ancillary texts?

As a package, the combination of my main product and ancillary text were successful due to the use of similar house style,content, imagery, tone/ and language. House style refers to the specific usage and editing conventions followed by writers and editors to ensure stylistic consistency.

The poster and the CD cover utilise the idea of house style in order to show the direct relation between both products however I think that the music video focuses more on the relationship and narrative which is different to the poster and cd to an extent as the mood and tone of the cd and poster are more dark and uses this blue to connote mystery and a club vibe.

The content that I used in the music video is slightly different to the content I used for the cd cover and poster. I used the same image of Ty the artist in the bath tub whilst smoking, I wanted to keep the cd cover and the poster the same as I feel like they are on the same platform whereas the music video is soley alone. In regards to the star quality and  image The artist identity is more like the individual in the poster and Cd cover whilst the person in the music video is a character within a constructed narrative.

It is conventional that my main product and ancillary text work together well as a package. In order for my advertising to be successful. As promotional artifacts each compliment eachother well due to the house style keeping the consistancy between text.

Chance the rapper used this concept for his album Acid rap which features a cartoon version of Chance whilst he is in the woods surrounded by purple and pink ombre clouds. The idea of deviating the audience from the name of the artist and just focus soley on the image is conventional for well known artist to use this concept due to their reputation already being established, His videos that he produces are very conceptual and has a unconvetional narrative this which doesnt focus soley on him this has become apart of his brand/ identity as an artist.

However I decided to use this idea to give my artist a well known name and priestige in order for him to stand out. Drake also uses a picture rather than including his name and relies on the picture of his album “views”. The album includes iconography of Toronto, this is a successful marketing technique as individuals would want to know why Drake used this specific image and highlights the importance of his hometown.

 The language plays an important part in regards to advertising and promoting all text. The aim of my poster is to  increase sales or public awareness.

Personally, I believe that my products would be successful within the real world due to how well they each compliment one another.  I feel like the poster and cd cover are both visually appealling and unorthidox. In order to further promote my work In the real world I would create a challange that individuals have to dance to the song (#signchallenge) this will increase the social interaction between fans and artist as well as further promote the song.